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How to choose between iOS and Android app for new product launch

By Ilya Kataev on November 9, 2017

iOS vs. Android

73% of all smartphones worldwide are Android devices, but iOS platform still generates more revenue for app publishers. Consumers spend more in the App Store than in Google Play and all alternative Android markets together. By looking solely at the amount of money users spend in stores, publishers may think that building Android apps makes no sense at all. Of course, that’s not true. The thing is that you need to have a deep understanding of what you are doing and who will appreciate your efforts.

34 Data-Backed Reasons to Build Investment App

By Ilya Kataev on November 2, 2017

Reasons to Build Investment App

The mobile audience is craving to achieve more using their smartphones. Mobile banking is not enough, people want to have more control over their assets. They want to invest in stock market and help their capital grow. Microinvesting is the hot topic nowadays, making entrepreneurs crazy about building investment apps.

Device Tracking Service How It Should Be

By Olga Aksenova on October 26, 2017

Device Tracking Service

When you need a test device for work, it always disappears. It’s likely for the same reason that toast always lands with the buttered side down. All you have left to do is to look for the device, spending your time and nerves. At Azoft we used to do just that until we developed a tracking system for mobile devices.

Uber-Like Apps: What’s in it for Brands

By Ilya Kataev on September 28, 2017

Uber Like

In 2017 customers are more likely to have their pizza delivered and get a haircut at home rather than going to a supermarket or a salon. UBER has spoiled users and made them lazy, but it also authorized app publishers all over the world to make money from that kind of user behaviour. Branded uber-like apps are widely used now to serve the needs of the on-demand economy. Adopt this popular business model today and reap the benefits.

7 Things Brands Will Love About iOS 11 and 1 They Won’t

By Olga Aksenova on September 21, 2017

iOS 11

Earlier this year Apple announced a bunch of products and features including a turbocharged iMac, a MacBook, a MacBook Pro, and, a smart and wireless Siri-speaker called HomePod. All these WWDC releases were long-awaited, but there was a paramount one — iOS 11. On September, 19 Apple officially rolled out their new OS.

Building a Travel App: Best Practices for Travel Agencies and Entrepreneurs

By Olga Aksenova on September 14, 2017

Travel App

According to the stats, travel apps are becoming more popular year on year. 31% of all tourists reportedly search for travel information using a mobile device. 85% of travellers admit they cling to their smartphones during the whole trip. And as a result, online sales in the world travel industry is continuing to grow. Making it more and more appealing to invest in a travel app.

How to Build an Online Payment System and Challenge PayPal

By Ilya Kataev on September 7, 2017

Online Payment System

While bitcoins and other cryptocurrencies are still a risky investment, the online payments market shows nothing but consistent growth. The turnover of e-wallets is 22% of the entire e-commerce market and will reportedly hit $668 billion by 2019. Fintech experts predict online payments to be more popular than transactions between credit and debit cards in just 2 years from now.

How to Choose a Mobile App Development Partner: 7 Insights

By Olga Aksenova on August 31, 2017

Mobile Development

Being a startup entrepreneur, a small business owner, or a CEO of a giant enterprise, you’ll eventually decide to develop your own app. Soon you’ll see that mobile app development is a multistage process that requires a team of experts, and it makes you wonder: “How to find the right mobile app development partner?”