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Insourcing: Is Going Back “In-House” Your Best Mobile Dev Sourcing Strategy?

By Anna Orlova on January 23, 2014
Mobile Development Sourcing Strategy: Is Turning Back In-House a Right Decision?

Among the issues most often forcing chief executives to consider bringing outsourced services back in-house of recent are: changes in business strategy; lower-than-expected vendor performance; and smaller-than-anticipated cost reductions.

Pushing the Boundaries of
Marketing & Business Efficiency with Mobile AR Apps

By Anna Orlova on January 9, 2014
Augmented Reality: The Next Big Wave to Hit App Development

The ability to turn shopping into an entertainment experience makes AR apps highly effective marketing tools, and a win-win solution: brands stand out among competitors, and customers enjoy a content-rich, enhanced-reality experience. Virtually ‘trying on’ designer clothing items or sunglasses, for example, is just one instance of how AR apps can function effectively as marketing tools. The technology can be extended to include a multitude of benefits. One example might be a smartphone-based analogue to Lego Digital Box, an AR system that allows any Lego package to be held up to an in-store display that presents a 360º view of the fully-assembled set of blocks.

Happy Holidays!

By Anna Orlova on December 23, 2013

Thank you for staying with Azoft, making it possible for us to do our fascinating and greatly rewarding job. From all of us here, we wish that the new year brings you peace, happiness, and continued success. Best wishes and looking forward to new horizons in 2014!

Interview With Head of R&D Team: Applied Use of Science in Mobile Development

By Nastya Tolstikova on December 19, 2013

Vladimir Tchernitski, the Head of R&D Team at Azoft

Vladimir Tchernitski is the head of R&D at Azoft. His department handles projects requiring in-depth knowledge, intensive research, and an unconventional approach — such as those involving hydrodynamic process simulation, optical credit card number recognition and road sign recognition, or ultrasonic data transfer. Only the most adventurous of developers who can think out-of-the-box are assigned to R&D.

Looking Back at 2013: Mobile & Web Development at Azoft (INFOGRAPHIC)

By Alexandra Seremina on December 12, 2013

Mobile & Web Development at Azoft (INFOGRAPHIC)

2013 has been a busy year in the tech world. Apple released its fabulous iOS 7, Google unveiled its crispy Android KitKat, and we here at Azoft finished more than 200 successful projects for Apple & Google’s operating systems, BlackBerry, Windows Phone and other platforms along with complex enterprise-level, web-based systems written in Java, PHP, Python, and .NET.

Use Cases & Use-case Points in Estimating the Productivity
of Mobile Development

By Faina Babintseva on November 21, 2013
Using output metrics in mobile development as additional metrics, i.e., the estimation of application functionality and quality achieved in a certain time period, may provide a more accurate assessment, and thus are worthy of measuring. Missed deadlines and over-budget projects can be clear indicators that the mechanisms a company uses to estimate the productivity of its software engineering projects contain weaknesses. Companies use input metrics such as estimating the resources necessary to dedicate to a project. I truly believe that using output metrics as additional metrics, i.e., the estimation of software functionality and quality achieved in a certain time period, may provide a more accurate assessment, and thus are worthy of measuring. Why this is so, how it is done, and ways to get started are covered here in today's post.

13 Reasons for Developers to Start Working on Android KitKat Apps
Right Now

By Anna Orlova on November 7, 2013
Designed with backward compatibility for older devices, Android KitKat is said to become the only Android OS in 2014. Find out more reasons to develop apps for Android 4.4. Android 4.4 KitKat has finally been released. Even though the new OS version currently runs only on Nexus 5 and very few devices are getting this privilege in the foreseeable future, there are many good reasons why you should start experimenting with Android KitKat right now.

Appcelerator Titanium Review:
No-Hassle Cross-Platform Mobile Development

By Victor Kotov on October 24, 2013
Appcelerator Titanium Review Recently, we posted a guide helping software developers and tech executives choose the most cost- and time-effective mobile development approach, addressing whether they should go with a native, hybrid or web-based solution. However, there is also an alternative that allows you to make the right choice individually for each particular project, since it handles creating apps across various mobile OSs, as well with hybrid and HTML5 variants. It's called Appcelerator Titanium.