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5 Blockbuster Branded Apps
and Their Secrets

By Anna Rassypnova on March 31, 2015

5 Blockbuster Branded Apps and Their Secrets

Branded mobile apps are still popular, but studies suggest that business owners’ interest in developing branded mobile apps is gradually declining. Forrester mobile marketing report claims that the average UK and US smartphone user has 24 apps on his/her mobile device, but spends 80% of time using only 5. The most popular apps are messengers, social media, and gaming. As for branded apps, 90% of them are downloaded less than 10 000 times. Considering these statistics, it’s understandable why many businesses these days are skeptical about developing new branded apps.

Consumerization of IT: Enterprise User Interface Integration

By Anna Rassypnova on March 19, 2015


The biggest industry experts consider IT consumerization to be one of top 2015 trends for enterprise software. Generally speaking, IT consumerization is all about end-user digital experience: devices and platforms the software supports, systems' integration, data visualization and much more. In this post we’ll take a close look at enterprise user interfaces and, more specifically, the importance of having a single user interface across a large number of systems used by employees.

Mobile World Congress 2015:
Top Industry Trends

By Anna Rassypnova on March 12, 2015

Mobile World Congress 2015 Top Industry Trends

Mobile World Congress attracts everyone’s attention and there’s no question why. 3800 mobile industry experts, 5000 CEOs, 2100 participants and more than 90000 visitors came to Barcelona to be a part of the largest mobile technology event. In 2015, Mobile World Congress set a new visitation record, increasing the audience by 9.4% in comparison with the last year. 

Cost, Schedule and Scope: Prioritizing in Software Production

By Anna Rassypnova on March 5, 2015

Cost, Schedule and Scope: Prioritizing in Software Production

You have a bright idea for a software project that could move your business to an all new level. Whether you’re planning a complex enterprise automation solution or a simple mobile app for pizza delivery, all projects have common constraints. According to these constraints an idea turns into working software. Acknowledging the basic limitations will help you avoid stress and save money down the road.

In this post, I’ll show you how to prioritize core aspects of software development within the most common project constraints. Let’s look at perhaps the most important and basic concept of software production — the so-called Iron Triangle.

How to Ensure Success for Offshore Agile Development

By Alexandra Seremina on February 5, 2015

How to Ensure Success for Offshore Agile Development

Some say agile and outsourcing don’t mix well. Or do they? Many companies that embrace agile approach to software development avoid outsourcing because they believe agile does not work at a distance. After all, agile methods require constant communication, flexibility, self-governance and trust within the team, all of which seem tricky when your team is a world away. But do you really need to choose between outsourcing and practicing agile – or is it entirely possible to combine them both?

A short trip to Akademgorodok and Azoft headquarter

By Margarita Zabrodina on December 23, 2014

Azoft team next to headquarters office in AkademgorodokWe meet our client at the airport, and now after an hour's drive we arrive in Akademgorodok — a small town near Novosibirsk, the third-largest city in Russia following Moscow and Saint Petersburg. Our guest is surprised to learn that in winter Akademgorodok ressembles a huge snow-covered forest. He is also quite surprised to learn that Azoft’s headquarters are located here and that most of Azoft’ employees live nearby.

Best Wishes for 2015 from the Custom Software Developers at Azoft

By Alexandra Seremina on December 18, 2014

The Best of 2014 From Custom Software Developers2014 was an exciting year for the tech world, and that was no exception at Azoft. The end of every year is traditionally a time to look back and reflect. We've been working hard the whole year to provide the best possible custom software solutions for our customers' success and prosperity.

Business Process Automation on Mobile: Some Examples of Mobile Workflows

By Alexandra Seremina on December 5, 2014

Business process automation on mobile: Some examples of mobile workflows

In the last few decades, almost every somewhat successful business has implemented digital technology into their business processes. We've adopted ERP and CRM systems, implemented document and order management capabilities, handled accounting, project management and many other issues that generations before were carried out manually by “staff” in their respective “departments.” But today as it has always been, regardless of the technology applied, CIOs hear the same question: “What do we do to drive growth?”